Exponential Email List Growth from SEO + CRO
Client: | EssentialPathways.com |
Length of Project: | 2 years SEO (Search Engine Optimization) / 2 months CRO (Conversion Rate Optimization) |
Email List Growth & Responsiveness:
• 2,800% Increase in Monthly Email Signups(from 6/mo to 170/mo!) • Designed Email Autoresponder With Double the Average Industry Responsiveness(30-60% open rate and 20-30% click rates) |
Rankings & Traffic Increases:
• 100,000 Total Visitors to a Free Online Tool
• Dozens of 1st Page Google Rankings
• Steady Annual Organic Traffic Increases
Sales & Conversion Rate Increases:
• 50% Increase In Sales
• 38% Increase in Sales Conversion Rate
Project Details
STEP 1: Stand Out performed 2 years of SEO for Essential Pathways’ free Inner Oracle Cards tool, getting dozens of top 10 rankings. Then, we moved the tool behind an email signup form.
STEP 2: We also helped the client design a free “email list magnet” which turned into a giant hit.
STEP 3: We finished it off with powerful copywriting for all their email signup forms.
Together, the traffic from SEO + hot email offer + plus our CRO strategies brought this client exponential growth for their email list.